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you are looking for some
ways to make your art
distinctive, you might want
to request your own
samples." I know Roger
Laudy (ImageWizard CEO)
personally and am not only
acquainted well with his
product, but would like to
expand on this article's
information little bit further.
Roger's process is called
dye sublimation of which
I'm sure you know or are
aware. He was quite
instrumental in the
development of much of
this technology. Yes, some
of the products created
using dye sub can be
considered quite
commercial, but, used in
the proper context and
with great art or
photography, this process
can open a world of
creative product and
design as well as
additional high end income
for artists and
Greetings Mr. Davey:
Hope things are well in
Scottsdale. As I am a
long ago ASU graduate
and taught high school
at Scottsdale High
(before they tore it
down), I miss your part
of the country and the
scenery greatly.
I have so much to do
around my studio, my
career and our three
businesses; I just
recently caught up on
the last Art Print Issues
newsletter. I read with
great interest the article
you wrote on "Art Prints
on Aluminum and
Wood" and was glad
you wrote about the
product with such a
positive tone.
You wrote, "If you are
creating high-end giclée
prints, this may not be
your cup of tea. But, if
photographers. I know,
as I have the equipment
and resources to create
this work using my own
artworks as well as
provide printing services
for others.
Where Roger has
chosen to print his
images on wood and
aluminum, my husband,
Greg and I take
advantage of the use of
ceramic, metal, magnet,
tiles and glass in
addition to the twelve
pages of catalogue items
on which we also print.
Single and wall tiles
come in ceramic, stone,
marble and Tuscany
chipped). These create
wonderful single item
reproductions of art and
photography on easels
as well as beautifully
framed tile art or
outstanding architectural
installations. We are
printing for high-end
home building and
commercial applications.
What really excites me
are the glass tiles, which
come in sizes ranging
from 2"x2" to 12"x12".
The images are printed
on the back of the glass
and when these tiles are
installed into the floor or
walls they are stunning.
Imagine what fine art
and photography
becomes when installed
into shower surrounds!
If an artist feels printing
their work on coffee
mugs or key chains is
"tacky" it certainly can be
perceived as such. Our
work with artists in this
area is more prone to be
using art to raise funds
or support causes as
opposed to outright
commercialism. But, if
the artist considers
getting their work into
tile, glass or high end
merchandising then they
are extending their work
into an (cont. below)
Page 3
Readers Write
Thanks for your time and
work with the industry.
Sincerely,
Kathryn Rutherford
Heirloom Art Studio/ Mysti
Ink
2616 Wears Valley Rd
Sevierville, Tennessee
37862-8300
Hi Barney,
Every point you made is
right on target in your
article on “Cooking Hams
and Limited Editions.”
Beyond marketing, there is
NO good reason for limited
edition giclée and offset
prints. The keyword here,
though, is marketing. In my
entirely new opportunity
to reach buyers looking
for the unique or one of
a kind.
I would like to thank you
for presenting this form
of reproduction to your
readers in a positive
light. If you decide to
follow up on this
promotion and
merchandising field I
hope you'll expand to
tell your readers about
all the innovative and
new products on which
they can also print,
which will open a new
high end market for their
work and additional
income.
situation, it's the collector
that is requesting limited
edition prints, well, the
retailers too. The public
perceives value in the
limited edition print, be it
a giclée or offset print,
and from what I can see,
the publishers and
galleries are asking for it
too.
What you, and others,
suggest would require a
well-directed consumer
re-education process. In
my opinion, that would
take a long time. Of
course, I'm also
responsible to take part
in that re-education
process, but at 58, and
an emerging artist, I
don't have the luxury of
time.
Just a few thoughts on a
very enjoyable and
thought provoking issue.
"I create feelings,
emotions and memories
through fine art
photography."
Bruce K. Haley, Jr.
607 Gordon Drive
Charleston, WV 25314
Please submit your
thoughts on art
prints issues.
We’ll run them!
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