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Order Your Copy of:  
How to Profit from the Art
Print Market   
Art Print Issues
Get Touched by Toccare’
Beautiful Day by Hessam
Abrishami with detail below
Changing the paradigm of fine art
printmaking, Toccare’™ is a new,
proprietary, printmaking medium
that incorporates the hand crafted
traditions of serigraphy and the
technological enhancements of
digital Giclée. Toccare’™ produces
a unique limited edition sculptural
relief print that is truly more than
the original.
Toccare’™ is a unique patented
printmaking process that provides
the artist with tools for carving,
modeling, and sculpting the
surface plain of the print. Not just
replicating an original textured
painting, Toccare’™ enhances and
provides a blank canvas for the
artist to create a new original. In
addition, Toccare’™ provides a
new reflective light source that
enhances visual impact. The result
is an original print that combines
texture, relief, luminosity,
dimension, and depth. 
True to the Italian meaning of the
word, Toccare’™, or “to touch,” the
artist’s touch makes the print
unique by directing the sculpting of
textural relief; handling of reflective
opacity, color, and layering options
for every stroke. All mark making is
at the artist’s discretion. No hand
embellishing after the fact is done by
outside hands. Artist’s involvement
ensures that Toccare’™ prints are
true and faithful to their vision
resulting in an amazing and
authentic piece of artwork that is
more than the original.
Each Toccare’™ print presents a
distinct, vibrant, tactile surface
quality that invites the viewer in to
touch its surface. Toccare’™ is
printed via traditional printing
methods incorporating cured vinyl
polymers and U.V. stable pigmented
inks ensuring their longevity and
archivalbility. 
Each print is hand signed and
numbered. All Toccare’™ prints are
framed, ready to display, and are
accompanied by a Certificate of
Authenticity. Toccare’™ prints are
exclusively produced by
very limited quantities. Toccare’™
builds equity in artists ensuring long-
lasting value for the collector.
Bev Doolittle
Turns to Stone
Record setting limited edition
print artist, Bev Doolittle
began creating prints using the
stone lithograph method in
2004. This came after a five-
year hiatus from the print
world. It is no doubt a personal
decision, but it also reflects
futurists Watts Wacker’s view
in his seminal book, The 500
of a yearning for
authenticity. And it reflects a
turn to luxury marketing.
According to Unity Marketing,
which tracks luxury spending,
the Luxury Consumption Index
just reached an all-time high of
104.8 points as luxury
consumers expressed
confidence in the economy. 
Art retailer, The Guild
Inc., Gets $7m in
Private Equity
The Guild will use the money to
expand distribution of The Artful
Home catalog, which launched in
2004, and bolster the company's
online branding and marketing.
Because of these moves, the
Madison, WI, company expects to
double revenue in 2006.
The Guild represents 1,200 artists
across North America through its
Web site, www.guild.com,
catalog and business-to-business
Sourcebooks. The works of art
ship directly to consumers from
artists' studios nationwide so that
The Guild retains no inventory. 
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